Reversible
PVC advertising banners have a number of advantages which make them the ideal instrument for city advertising: they're flexible, strong, capture attention and are easy to customise. Unfortunately they have a very short life cycle and stay as waste for an indefinite period of time since they are made of a non biodegradable material. Faced with this problem, Reversible has put forward a "responsible" solution" enabling PVC banners to be reused, giving life to functional and customised objects. Each piece is unique as it uses a different part of the graphics.
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